| Job Description | |||
| OVERVIEW | |||
| Job Title | Manager – Graphic Designer | ||
| Direct Reporting Relationships | Higher Management | Supervises (Job Title): Graphic Designer Team | |
| Department | Graphic Designer | Section | n/a |
| Unit | n/a | Location | Lahore, Punjab |
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Role Purpose |
You are responsible for leading the design team and creating visually compelling content that aligns with the brand’s vision and marketing strategy. The role requires a blend of creativity, leadership, and technical design skills to oversee the development of digital and print materials, ensuring consistency across all channels. This position plays a key role in driving the company’s visual identity, managing projects from conception to delivery, and ensuring all designs meet high-quality standards and deadlines. | ||
| KEY ACCOUNTABILITIES & ACTIVITIES | |||
| Key Accountabilities | Key Activities | ||
| 1. Design Leadership | · Lead the graphic design team in producing innovative and high-quality visual content across digital and print platforms.
· Establish design processes and guidelines to ensure consistency and efficiency in project delivery. |
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| 2. Brand Management | · Ensure all designs are aligned with the company’s branding and marketing objectives.
· Maintain and update brand guidelines to keep visual identity consistent across all channels. |
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| 3. Creative Strategy | · Collaborate with marketing and creative teams to develop compelling design concepts that support campaigns and product launches.
· Lead brainstorming sessions to generate creative ideas for design projects. |
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| 4. Project Management | · Oversee the design process from conception to delivery, ensuring all projects are completed on time and within budget.
· Manage multiple design projects simultaneously, coordinating with internal teams and external stakeholders. · Review and approve design outputs to ensure adherence to quality standards and brand guidelines and also perform final checks on all material before sharing further. |
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| 5. Innovation & Trend Analysis | · Stay up to date with industry trends and integrate innovative design approaches into projects.
· Experiment with new tools and techniques to continuously improve design efficiency and quality. |
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| JOB SPECIFICATIONS | |||
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Knowledge / Skills |
· Strong understanding of brand identity, typography, color theory, and layout design.
· Knowledge of marketing principles and how design supports marketing initiatives. · Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, or Sketch. · Strong portfolio showcasing a wide range of creative design projects (digital and print). · Excellent communication and presentation skills, with the ability to articulate design decisions to non-design stakeholders. · Ability to manage multiple projects and prioritize tasks in a fast-paced environment. · Strong attention to detail and a commitment to producing high-quality work. · Ability to mentor and develop a team, fostering a creative and collaborative work environment. |
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| Education /
Certifications |
· Having a professional certification will be a plus. | ||
| Apply Through | · You can submit your resume directly by mentioning the JD title in the email via careers@insightss.co OR you can submit your resume via the website link. | ||
