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The Art of Personal Branding

Every individual should be well aware of their Value Proposition and Brand positioning against the competition. With the world becoming increasingly competitive, it is crucial to design a strategy that aligns your brand with targeted career opportunities.

COURSE OUTLINE

  • What is personal branding? Why is it important?
  • How to design an Elevator Pitch?
  • How to design a personal marketing strategy?
  • Who is your target audience?
  • how to align your personal branding for success in life and career
  • How to successfully network for grabbing growth opportunities

COURSE METHODOLOGY

  • Two-way discussion between instructor & participants
  • Interactive case studies & workshops
  • Group discussions & exercises
  • Group presentations
  • Pre-workshop reading
  • Post-workshop assignments
  • Reference reading material & Weblinks

Who should attend

  • Sales, Marketing & Business Development Professionals
  • General Managers
  • Young Professionals
  • Social Media Influencers
  • Professionals interested in a career switch

Benefits for Organization

This course helps you figure out how to portray your personal brand on social media outlets such as LinkedIn, Facebook, YouTube, and Instagram. Plus, learn how to draft an effective elevator pitch for yourself that not only sounds natural but also makes a good impression without any effort.

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